For individuals and business owners who are new to Digital Marketing this beginner’s course will jumpstart your career and move your business to a new level. This course focuses on the basics of digital marketing, different digital platforms and benefits of digital marketing.
It covers basic foundation, methodologies and techniques required for starting a career in digital marketing or boost business growth
This course is a great start for Individuals who are new to digital marketing and looking to start their own digital marketing agency, businesses who are looking to scale up revenue or Professionals transitioning from a totally different career to Digital marketing .
We have adopted a simple training methodology for our students to gain valuable knowledge from our years of hands-on experience in Digital Marketing.
What is Digital Marketing?
Digital Marketing is the use of digital platforms/channels such as Facebook, Instagram, Google, Linkedin, Youtube, Twitter etc to attract Leads, convert Prospects and engage Clients for brand visibility/awareness, brand loyalty and ultimately increased sales or revenue
Advantages of Digital Marketing
- Targeted audience can be reached in a cost-effective and measurable way.
- Increased brand loyalty and online sales.
- A properly planned and well targeted digital marketing campaign which can reach the right customers at a much lower cost than traditional marketing methods.
- Trackable, measurable results - measuring your online marketing with analytics and other online metric tools which makes it easier to establish how effective your campaign has been and get detailed information about how customers use your website or respond to your advertising.?